DDM Marketing Journal

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With mass media overload, establishing one on one connections with your customers requires a real commitment. In this month’s journal, we give you some insight on integrating a tried and true tactic in your marketing mix that helps to establish that connection—structured direct mail.

We also look at how you can improve overall communication on your email campaigns. Traditional marketing? Yes, but executed well these tactics can deliver greater customer loyalty and better marketing efficiency.

Sheila Hatch
President
DeCarolis Design & Marketing

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